plans to launch India’s first marketplace for Home Automation solutions – Economic Times

BANGALORE: CapriCoast plans to launch India’s first marketplace for Home Automation solutions. The Home Automation vertical will be a curated marketplace of carefully selected partners who can deliver innovative,cost-effective and practical solutions that meet real market needs.

Accel Partners and RB Investments funded, is India’s first and only online Home Solutions marketplace with a hybrid Online-to- Offline (O2O) model.

CapriCoast will launch this vertical in partnership with Silvan Automation. Silvan is a technology pioneer in the Home Automation space and has been delivering market-leading products and solutions that are tuned to the Indian market needs.

Pegged at 8,000 crore, the Home Automation Solutions market in India is witnessing a 50 per cent growth year-on-year. Home Automation is a nascent category offering a greenfield opportunity with exploding demand in the face of an almost non-existent B2C supply.

CapriCoast is entering the home automation solutions market with a deep understanding of the new-home buyers’ needs. Equipped with a team of solution experts, CapriCoast can deliver complete solutions with specialized on-site installation and configuration.

The CapriCoast-Silvan partnership will focus on selling directly to consumers, providing ‘Retrofit’ solutions that can be deployed into both existing and move-in ready new homes as well as ‘Designed-in’ solutions for under-construction homes.

Launched in 2015, Capricoast had its initial focus on serving the 30,000 crore fitted furniture vertical – the most essential pre move-in purchase component for houses. With a healthy 40-50 per cent month-on-month growth rate, till date Capricoast has catered to a customer base of 500+ in 20 cities across India. As of now Capricoast has presence in all six Indian metros (Bangalore, Mumbai, Pune, NCR, Chennai and Hyderabad).


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